Design for Physical Thinking

On August 16, 2012, Jody presented a talk at the IDSA 2012 International Conference in Boston, MA. Jody’s talk “Design for Physical Thinking” was part of the design education series and it was based on the idea that people are physical beings and their mental experience involves more than just the brain. Just as people use physical products, they use their bodies to communicate, to process the world, and to learn. This is called embodied cognition.

While humans think and experience the world with their bodies, the current interaction with technology is limited to the screen, making it a primarily visual and touch interaction. It is time for designers to think about how technology can be improved by embracing this idea of embodied cognition. Check out the slides from Jody’s presentation to learn how interactions can move beyond the screen into physical interface and  how designers can do this by paying attention to how humans inhabit the world.