Category Archives: Branding

Posts about Brands and Branding.

Prototyping Visual Identity
Thursday, May 14, 2009

Most designers are comfortable prototyping physical products, complex interactions, and even experiences. The time saved in such instances make the benefits pretty obvious. But I’ve found that fewer designers think of using a similar process for visual design. Continue reading Prototyping Visual Identity >>

Filed in Branding, Prototypes, Visual Design | Comments Off

Logobama: Inclusive Brand
Wednesday, October 8, 2008

I came across this site after reading The Daily Heller this morning. I love this. It’s a side project done by Substance, out of Portland, OR. Continue reading Logobama: Inclusive Brand >>

Filed in Branding, Crowdsourcing, Product Design 2.0, Visual Design | Comments (1)

This Week in Builds
Thursday, October 2, 2008

I made this is a little business card holder earlier this week. It is purposefully shorter than the length of the cards. I wanted to use the holder as an experiment. To design something with less material that enhances the card’s design as well as our brand. But will it work? Continue reading This Week in Builds >>

Filed in Branding, Kicker, Tinkering | Comments (2)

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