It is awfully hard to change learned behavior. Once people get used to do something one way, especially if they do it very regularly, it is hard to get them to change. It is often easier to change the non-human parts of the system than it is to change human behavior.
We're seeing this a… Continue reading Products We Like: Evolve Showerheads >>
Robin Chase, founder of Zipcar, spoke last night at one of the David H. Liu Lectures put on by Stanford's Product Design Program. Here's a few things I took away from it.
Continue reading Takeaways from Robin Chase of Zipcar >>
Friday, September 26, 2008
Let's face it: most talks around sustainability and green design are dull, preachy, and hand-wringingly apocalyptic when they aren't all "Design Can Save The World!." Which is why I was so happy to stumble onto Lunar Design's
The Designer's Field Guide to Sustainability (pdf).
Continue reading Small Steps Towards Sustainability >>
