Archive for Theory

Viva La Fidget

Humans run on energy. We have lots of it. Sometimes it comes out in quirky ways. We squirm around, tap our feet, twirl our pens… even when we’re tired and lethargic, we gulp down some coffee and KAPOW! we’re back to being our twiddling, jiggling,…

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Screens Make Me Sick

Screens make me sick. Like, literally sick. I get very bad motion sickness. I can’t use technology in any moving vehicle, not even on a train. Every time I get on BART, I get really jealous that everyone else is able to retreat into their…

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What I learned about technology from my dog…

What I learned about technology from my dog… Dogs understand, communicate and serve like any good robot should. By observing my dog, I came to appreciate how to design interfaces that could properly communicate with people. Dog is man’s best friend, right? That’s because they…

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NUI… so much more than “invisible UI”

The world is full of haters. Yep, some people just like to criticize. We came across a blog post recently that took quite a negative view on NUI design and quite honestly mis-represented, or perhaps under-represented the true breadth and power of the innovative design…

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I Hate Technology

I hate technology. Seriously, nothing can make me as angry as technology can, because technology doesn’t care about me. I mean this literally. It has no emotion, so it can’t care. What’s worse is it can’t even fake it properly. It’s totally oblivious! It doesn’t…

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The Pencil

An interface so easy even a toddler can use it. I do a lot of drawing. By this I mean to say I make very large drawings that require hours and hours­, days and days, of focused energy with one particular instrument: the pencil. Spend…

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Jody at IDSA: the full talk

On August 16, 2012, Kicker’s Jody Medich presented a talk at the IDSA 2012 International Conference in Boston, MA. Jody’s talk “Design for Physical Thinking” was part of the design education series and it was based on the idea that people are physical beings and…

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The Tactile Interface of Driving a Car

Tactile interface is not something new. We have instinctively built tools on that premise for thousands of years: tools made to fit and attract the human hand that can, and should, be operated without looking. We have traditionally produced tactile interface through mechanical means such…

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Designing for Actual Women

We’ve been doing a lot of work recently in product design for women. There are many commonly cited issues with designing for women, from forgetting that we are “women”, not “girls”, to thinking that making a product pink is the only way we will buy…

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Predicting the Future in 6 Easy Steps

The number one objective of every design project is to predict the future. That is what we do as designers – we design the next: app, tool, product, invitation, logo, and more. Even if we are referencing a bygone era in our design, we are…

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New blog post: Eyes on the Road! Or why my car should NOT be a giant smartphone on wheels: http://t.co/O4Z8OJ3N6S4 hours ago